Pleasure Beach Blackpool is Britain's top tourist attraction with nearly 6 million visitors annually.

Fun Weekends run up to the weekend of 27th & 28th March 2010 with reduced prices also continuing during the week commencing 29th March until Good Friday, 2nd April. On these special days all adult wristbands are only half price if booked online.

Pleasure Beach Blackpool is a family owned amusement park situated along the Fylde coast in Blackpool, England. It is the most visited amusement park in the United Kingdom, and one of the top twenty most-visited attractions in the world with 5.5 million visitors in 2007[2]. The park is a privately funded business and is owned, managed and directed by the Thompson family. It was formerly known as Blackpool Pleasure Beach.